Blog/Rants

We all have those email newsletters that invariably show up in our Inbox. We cannot remember dealing with the company. We cannot remember subscribing. Then we eventually recall we met someone on staff there and exchanged cards at an industry event. They mistakenly took the business card to mean you wanted on their list. Still you never really bothered to …

You know when you hear a song and say to yourself, “I gotta get that on iTunes.” That happened to me the other day. There is a song by The Faces called Ooh La La. (Watch video/hear it here). The chorus partially goes “I wish that I knew what I know now when I was younger.” It came out in …

If you read the blog regularly, you know I still have a love for the world of integrated communications agencies.   I enjoyed my time in them tremendously and luckily, with Nucleus, I still get to interact with agency folks quite a bit which is great. However, the other day I was reading about Dell’s troubles and it reminded me of …

I explained to a grad school friend once the difference between advertising and marketing. Like a lot of people, he unintentionally used the terms somewhat interchangeably so I gave him a quick sketch of the differences. These days, while I no longer work in an ad agency, the craft of advertising and how companies use it continues to be part …

I realize the JC Penney situation has already died down somewhat and that plenty of other folks have already written about it. I am chiming in now only because of a news brief I just saw a few days ago. By news brief, I mean it was a very short blurb that got nowhere near the attention of the big …